About Us

AliSports.pk
AliSports.pk is a leading e-commerce platform in Pakistan, specializing in the sale of sports and fitness equipment. Owned by the KGS Group, a well-established company in the sports industry since 1992, AliSports.pk offers a wide range of high-quality sporting goods catering to both professional athletes and fitness enthusiasts. The platform provides a one-stop solution for all types of sports gear, including cricket, football, badminton, gym equipment, and fitness accessories.

History
AliSports.pk traces its roots back to 2002, when it was initially launched as a traditional offline retail store under the name Ali Sports. Building on the KGS Group’s extensive expertise in the sports industry, Ali Sports quickly gained a reputation for providing premium sports equipment to customers across Pakistan. The KGS Group, founded in 1992, has been a significant player in the sports industry, supplying equipment and solutions to local and international markets.

With the rapid growth of e-commerce and changing consumer habits, Ali Sports underwent a strategic rebranding in 2023, evolving into AliSports.pk to meet the growing demand for online shopping. This transition allowed the company to expand its customer base and make its products accessible to a wider audience both in Pakistan and internationally.

Products and Services
AliSports.pk offers an extensive catalog of sports gear and fitness equipment across multiple categories, including:
- Cricket bats, balls, and protective gear
- Football, basketball, tennis and badminton equipment
- Home gym setups, dumbbells, and resistance bands
- Treadmills, exercise bikes, and fitness accessories

The company is known for offering premium quality products from leading sports brands, along with its own high-performance equipment line. AliSports.pk emphasizes affordable pricing and high product standards, aiming to cater to athletes of all levels—from beginners to professionals.

E-commerce Platform and Services
The launch of AliSports.pk marked a significant shift towards digital commerce, offering a user-friendly online platform with secure payment options and fast shipping across Pakistan and internationally. The website provides detailed product descriptions, customer reviews, and expert recommendations to help customers make informed decisions.

AliSports.pk also offers frequent discounts, promotions, and loyalty programs to enhance the customer shopping experience. The company focuses on delivering excellent customer service, ensuring a hassle-free return and exchange policy to build trust and satisfaction.

Ownership
AliSports.pk is owned by the KGS Group, a company with over three decades of experience in the sports industry. Since its inception in 1992, KGS Group has been a key supplier of sports equipment, establishing long-term partnerships with global manufacturers and suppliers. The group’s commitment to quality and innovation has positioned AliSports.pk as a trusted brand in the sports and fitness market.

Future Plans
As an emerging leader in the e-commerce sports and fitness sector, AliSports.pk plans to further expand its product range and strengthen its market presence both locally and globally. The company is committed to continuing its legacy of providing top-tier sports equipment and fitness solutions while exploring new technologies and innovations in the retail space.

Headquarters: Bahawalnagar,Pakistan